According to various websites I've run across online, Super Bowl XLIII ads are running for $3,000,000 per 30 second spot. Yes, that's right. I just said THREE MILLIONS DOLLARS. If Dr. Evil were actually an NFL Exec., instead of a fictional villain, I could undoubtedly hear his bellowing laughter as he rests his pinky upon his quivering lip and delightfully announces this flashy dollar amount.
The prices for these spots continue to climb year after year, and if you're one of the many American's (like me) who tune in for this annual football game simply for the commercials, I hope you won't be disappointed. For those prices, you better be laughing so hard that a cold beverage shoots out of one or both nostrils.
I have to hand it to our colleagues in the Advertising world, the ones who are wrapping their commercial shoots for the Super Bowl spots. They have some big shoes to fill, and I can't wait to see what we have in store February 1st.
